Maximize ROI in the Communications Life Cycle Across Your Enterprise
Streamline the marketing supply chain. Accelerate digital migration. Ignite customer engagement. Make budgets work smarter by outsourcing marketing operations functions. Invest more in strategic content development. Simplify the complexity of cross-media campaign management and execution. Leverage innovative print and digital communications to achieve your ROMI.
Live Webinar
Wednesday, Feb 13th, 2013 2:00 pm EDT
Outsource Marketing Operations
to Fund Critical Thinking
Marketing's New Reality
Outsourcing Marketing Operations
There is no doubt that we are in one of the most challenging business climates of the last hundred years.
The economy is unstable, the competition is more aggressive, technology is ever advancing, and the globalization of industries changes the dynamics of marketing, service delivery, and supply chain strategy.
Now what?
Profitable Personalization
Direct Digital Marketing
Learn how to develop targeted campaigns that optimize customer touchpoints, generate leads and boost customer loyalty all while cutting marketing costs.
No Bland Strategies Here
Marketing Supply Chain
According to the CMO Council's Marketing Supply Chain Institute, as much as 56% of marketing supply chain budgets is being spent on non-product expenditures like fulfillment, people, freight, storage, technology, inventory management and beyond.
Taylor Communications takes a holistic approach to distribution of branded materials.
"Taylor Communications understands our marketing needs at the deepest levels. Using Taylor Communications PrintConcierge® marketing services, Fifth Third gains savings and efficiency in reaching our customers. Taylor Communications delivers brand consistency and faster time-to-market, freeing up our internal marketing resources for focus on additional marketing efforts instead of operational issues."
Doug Wernke | VP, Brand Manager, Creative Director | Fifth Third Bank
FEATURES
BENEFITS
Commercial
Growing Brands and Businesses - We make your brand and your reputation our business. Your company’s most valuable asset is your brand. Our technology, marketing solutions and professional services catapult leading companies in industries such as retail, automotive, transportation and telecommunications to extraordinary levels of growth and improved ROI.
Industrial
Improving Safety and Profitability – We help reduce costs and improve efficiency in the world of global manufacturing. Today’s manufacturers are doing more with less, so we partner with major manufacturers to assess their operations and implement solutions to increase their competitive advantages through innovative products and processes.
Financial
Improving Critical Communications – We manage communications complexities in a highly regulated industry. Communicating with customers and prospects in the financial industry can be challenging. Our technology, services and supply chain help some of the top financial institutions customize messages, shorten processes and significantly improve operations along the way.
Digital Direct Marketing
Getting your message through to your target audience has never been more challenging. Today’s marketers need to get the most from every possible customer touch point, including Web, mobile phones, email, direct mail and traditional mass media. At Taylor Communications, we understand your need to integrate these channels to attract, retain and grow your customer base through powerful, cost-effective tools.
Local Marketing
First impressions of your brand happen every day and at every touch point – from corporate messaging to local store communications – directly impact your company’s reputation. Taylor Communication’s Local Marketing Solutions deliver better brand consistency, faster time to market, more effective product launches and higher initiative adoption rates in the channel.
Marketing Supply Chain Solutions
Taylor Communication’s Marketing Supply Chain Solutions give you a single source to simplify and strengthen your marketing operations process and protect your brand. Through our professional services, industry-leading technology and our own best-in-class supply chain, we empower you to effectively support your messaging and sales efforts through management, production, sourcing, kitting, warehousing and distribution of your brand materials.
Total Cost of Impression (TCI) Analysis
In today’s volatile market, corporate belts are being tightened in all industries. Yet, the need for communicating with customers and prospects has increased. How do you accommodate both needs? Go digital. Our Marketing Suite, On-Demand Publishing and Critical Communications solutions deliver dramatic results in improved communications and cost savings.
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(800)755-6405
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